(Originally published December 2007)
When I was in college in San Luis Obispo, there was a store downtown called Audio Ecstasy. They were known for having funny commercials and interesting window themes. Oh, and probably for their audio equipment as well.
One Christmas their front window had a frog theme that included a sign that read “Toad guidings to you and have a nappy you hear”.
It’s so simple… just switch around the first letters of the words in a familiar saying and it takes on a whole new meaning. Now, what that meaning is, I’m not sure. Follow the frogs and sleep a lot?
In any case, I will never forget it. Great marketing team, they had, because I even remember the name of the store!